Consumer Goods Intelligence also offers customised research services to food and beverage related companies to fit in to their individual needs and specifications. The type of work that we carry out include:
• Consumer Surveys - Quantitative consumer surveys begin with a minimum sample base of 100 at an incremental cost beginning and averaging US$5,000. Costs include questionnaire design, coding, data analysis and report writing. We can conduct brand awareness/positioning survey, competitive analysis and consumer behavioral studies. In addition, unlike other research agencies, we are able to provide personalised services and attention to all our client needs.
• Industry Surveys - We conduct studies on market sizes, trends, major players, distribution channels and existing products through corporate interviews and secondary research. Costs average US$3,500 for a full sectoral study on one country. However, if you are a subscriber to Asia Food & Beverages, we can also assist you to get small pieces of information at nominal fees.
• Storechecks - Costs depend on the number of product categories and the stores covered. On average, one product category covering 5 stores costs US$2,000. Price/ brand/ variant/ market information will be provided in the analysis.