Move your taste quest beyond flavour
Global leader in taste, Kerry has just released its 2019 Taste Charts which cover regions around the globe, representing its annual review of the food and beverage landscape.
The APMEA Kerry Taste Charts 2019 utilise sales performance, consumer trends, foodservice influences, and internal culinary and mixology expertise to predict tastes for the coming year. These recommendations provide the industry with a proprietary view into the evolution of flavours and ingredients that are shaping the taste market across the sweet, beverage, savoury and salty snack categories.
Kerry’s Taste Charts methodology utilises its proprietary AI tool that looks into emerging tastes and flavours, point of sale data, product launches and menu penetration, to consider the world of flavours in retail as well as foodservice; in addition to internal insights and industry reports.
Kerry’s predictions date back a decade and consider flavours and ingredients that are here to stay (Mainstream and Key), as well as flavours and ingredients that are set to create ripples in the industry (Up & Coming and Emerging).
“This is the first year we are launching such reports as part of an integrated and global effort to provide a full review of the food and beverage flavour landscape in APMEA and all around the world,” said Sebastiano Pagano, VP of Taste, Kerry APMEA. “This proprietary view into the flavours and ingredients shaping the taste will help our customers create a clear, research-backed roadmap for developing new and innovative products that will appeal to consumers in whatever region of the globe they plan to serve.”
Over the past decade, Kerry has released official taste predictions that have helped brands launch the right products at the right time and win in their respective markets.
To access your regional Kerry 2019 Taste Chart, please click HERE